🎁 GAIN Capital Group | Senior Acquisition Manager


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  • Link: Senior Acquisition Manager from GAIN Capital Group

  • Dates: All year 2020.
  • Job location: London, UK.
  • Job description: Be responsible of the acquisition strategy, planning and budget management. Deliver quarterly acquisition plans to CMO and regional marketing leads, marketing calendar of activities, aligned to market events, product roadmaps, monthly acquisition plans aligned to quarterly plan and strategy. Understand and build on target audiences, brand proposition and positioning and segments. Brief regional marketing leads on requirements for acquisition assets aligned. Deliver acquisition promotions. Be responsible for agency structure, roles and responsibilities, selection, contract negotiation and ongoing performance management. Be responsible of the traffic/lead sources. Take responsibility for end to end acquisition metrics and funnel optimization. Stay up to date on all current industry trends.