🎁 Questrade | Content Marketing Specialist


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  • Link:Content Marketing Specialist from Questrade

  • Dates: Until December 31, 2017.
  • Job location: Toronto, Canada.
  • Job description: Develop concepts to shape the marketing campaigns across multiple channels. Support lead gen and marketing programs with content designed to increase market and revenue share. Understand buyer persona, product and service capabilities and value proposition to develop targeted messaging. Develop consumer insights, understand the motivating factor and compel the target consumer. Create and manage the content marketing strategy and editorial calendar. Bring the content to life ensuring the value proposition and story is clearly understood.