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- Link: Marketing Officer from XM
- Dates: All year 2019.
- Job location: Limassol, Cyprus.
- Job description: Create, launch and evaluate marketing email campaigns. Segment lists based on behaviors. Measure results and optimize the lead nurturing workflows. Optimize templates to ensure responsive behavior. Minimize list decay and unsubscribes. Develop documentation and road maps for processes, A/B tests, and promotions run via emails. Manage all marketing related translations. Competition analysis. Build strategic relationships and partner with vendors and agencies. QA and proofread all marketing material. Keep all media channels up to date. Offline event coordination.
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