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- Link: Programmatic Media Specialist from Questrade
- Dates: All year 2020.
- Job location: Toronto, Canada.
- Job description: Be responsible for driving acquisition through programmatic media with a focus on optimizing metrics such as cost per lead (CPL), conversion rates, & cost per acquisition (CPA), by campaign and tactic. Oversee the day-to-day technical and operational support for all programmatic media in-market, ensure successful campaign launch, pacing, delivery and meeting business KPIs. Participate and provide optimization and tactical recommendations, carry out modifications to increase overall programmatic media performance.
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