GAIN Capital Group | VP, Customer Experience

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Link: VP, Customer Experience from GAIN Capital Group
Dates: Until December 31, 2017.
Job location: Bedminster, USA.
Job description: Responsible of overall site and app CX. Conduct client segmentation and value analysis to prioritize on the positive impact projects. Develop personalization models based on customer behaviors. Constantly think as the client to elicit key points that can be meaningful for brand differentiation. Teach and instill a culture across the corporation to focus on the customer to keep a steady improvement of customer experience. Provide leadership on all tasks, activities and duties that impact the customer interaction with the brand.