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- Link: SEO Manager from IG Markets
- Dates: All year 2018.
- Job location: London, UK.
- Job description: Manage, maintain and increase the online presence of the IG UK websites. Level keyword research and opportunity analysis. Measure and report performance on organic search activity and asses against goals and KPI’s set. Define UK content strategy with Lead SEO copy-writer and copy team. Develop creative solutions on how to best naturally distribute and target online audiences. Identity and execute opportunities to improve search rank for key terms. Deliver local campaigns with SEO at the heart of the activation. Implement plans and campaigns to meet business objectives and KPIs to maximize ROI. Play an active role in the key stake holder meetings. Utilize analytical tools and methods to identify new SEO opportunities. Research new SEO industry developments, tactics and strategies, be updated about new developments, trends and platforms.
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